Tuesday, August 9, 2011

Advertising Collections - Duke Libraries

 

Advertising Collections - Duke Libraries

This is a portal to search and explore all of the digitized advertisements from Duke University Libraries' digital collections. The Hartman Center for Sales, Advertising & Marketing History in Duke's Special Collection Library acquires and preserves printed material and collections of textual and multimedia resources and makes them available to researchers around the world. Through these collections and related programming, the Center promotes understanding of the social, cultural, and historical impact of advertising, marketing, and sales.

 

Had hoped to feed my Mad Men obsession, but most of the works in the Ad Access collection end in the 1950’s….

 

http://library.duke.edu/digitalcollections/adaccess/

 

The Ad*Access Project, funded by the Duke Endowment "Library 2000" Fund, presents images and database information for over 7,000 advertisements printed in U.S. and Canadian newspapers and magazines between 1911 and 1955. Ad*Access concentrates on five main subject areas: Radio, Television, Transportation, Beauty and Hygiene, and World War II, providing a coherent view of a number of major campaigns and companies through images preserved in one particular advertising collection available at Duke University. The advertisements are from the J. Walter Thompson Company Competitive Advertisements Collection of the John W. Hartman Center for Sales, Advertising & Marketing History in Duke University's Rare Book, Manuscript, and Special Collections Library.

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